• INSPIRE

  • CREATE

  • ENJOY

 

About Us

Located in New York City, we build custom architectural & scenic design elements from original ideas for film, television, commericials & special events.

OUR CREATIVE PROCESS IN 3-STEPS

SKETCH

First, the design team collaborates by drawing sketches and 3D renderings to create the visual concept.

RAW

The piece is then uniquely engineered by the specialized skills of our artists, graphics and crafts people.

FINISH

Lastly, we seamlessly integrate the scenic elements creating a realistic and outstanding environment.

28 YEARS OF EXPERIENCE IN STATS

56
Movies & Films
1250
Commercials
10
TV Series
25
Corporate & Events

See our candid shot gallery on Facebook

“No job is too big or too small.”

-- Danny Rovira --

 

Our Team

Our team delivers professional and innovative work with passion for every detail of the client’s need. Click on our pictures below to learn more.

MEET THE CREATORS

DANNY ROVIRA

Founder

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DANNY ROVIRA

Josie Florez

Carpenter

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Josie Florez

Davie Silber

Carpenter

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Davie Silber

Richard Piekos

Designer

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Richard Piekos

Jim Brown

Key Grip

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Jim Brown

Rachel Turner

Graphic Design

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Rachel Turner

FAMILY BUSINESS SINCE 1928
Family business since 1928

Client’s We’ve Worked With

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Our Services

Whether it’s a design modification or original concept, we offer unique and creative possibilities coupled with the best quality available.

SOME SKILLS WE SPECIALIZE IN

ART DIRECTION

service-designWhatever you dream, our design team can draw!

  • 3D renderings
  • Set design
  • Illustration
  • Media presentations
  • Material research
  • Graphic design
  • Computer art
CONSTRUCTION

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We work with all types of unique materials!

  • CNC routing
  • Wood working
  • Metal fabrication
  • Model-making
  • Scenic painting
  • Vaccuum forming
  • Custom furniture
INSTALLATION

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Our quick setup techniques make installing a breeze!

  • Assembling scenery
  • Rigging props
  • Set dressing
  • Flying backdrops
  • Final touches
  • Striking scenery
  • Eco-friendly disposal

OUR CREDITENIALS AND AFFILIATES

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Click on the logos above to learn more

TESTIMONIALS

  • Danny’s crew put together a super rush job quickly and professionally. I would like to express my sincere thank you for a job well done!

    Larissa Smith
  • The best thing about working with Artificial Reality is their knowledge of different types of materials. Our stage set looked so unique and stayed within budget.

    Tommy Grunmen
  • Commercial jobs are fast and furious. Artificial Reality was on their feet and solving problems on the go. It was a pleasure to work with them.

    Arnold Wiengust

Our Work

We have handpicked some recent work. Click on a thumbnail below to view the job.

Rentals

Rent or buy original artwork! These oil based canvases are an ideal way to dress any space from your home to the set of a movie. We have a large collection with all colors and sizes.

A GREAT WAY TO DECORATE!


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MEET OUR ARTIST

Painting for 70 years, Jean infuses his French heritage and nautical life by painting art on his boat. Email or call us to learn more!

Let’s create Together

Contact Us

Fill out the form below or give us a call!
Phone: 718-707-9797 • Cell: 917-992-4251
Location: 38-47 9th Street • Long Island City, NY 11101

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